The word tokidoki means “sometimes” in Japanese — but the time and place to meet the creative director behind the tokidoki company is Friday afternoon at B.Candy in Corona del Mar.
Simone Legno, the creative director and co-founder of tokidoki, will be signing and debuting new toki products from 10 a.m. to 1 p.m. at the shop at 3100 East Coast Highway. (B. Candy is a Corona del Mar Today sponsor.)
“Since its debut in 2005, tokidoki has gathered a cult-like following for its larger-than-life characters and emerged as a sought-after global lifestyle brand,” according to an email invitation. “This innovative company is known not only for its eye-popping aesthetic and criminally cute characters but also its megawatt partnerships with the likes of mega brands such as Hello Kitty, LeSportsac, Barbie, Marvel and others.”