Shoppers Encouraged to Think Small as Part of This Weekend’s “Small Business Saturday” Event

posted: November 23rd, 2012 05:39 pm | 0No Comments

Small Business Saturday, which was launched two years ago by American Express as a way to help small businesses attract shoppers during one of the biggest shopping weekends of the year, will take place this weekend.

“Last year, over 100 million people came out to shop at independently-owned small businesses on the day,” according to the event’s website.

Toy Boat Toy Boat Toy Boat’s owner, Lori Curtin, said she recorded a KFI radio ad about the event. KFI personality Bill Handel brought regional attention to the shop at 3331 East Coast Highway in July when he sponsored a “cash mob” event that Curtin said helped save the business; read our earlier stories here and here.

The Toy Boat shop also will have an Open House from 11 a.m. to 4 p.m. Saturday with crafts and treats, Curtin said.

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