Shake Shack Seeks Beer, Wine License

posted: May 10th, 2012 02:16 pm | 7Comments

The Shake Shack soon may be serving beer and wine along with shakes and snacks, according to a liquor license application sign in the window of the old-time stand at 7703 East Coast Highway.

The Public Notice of Application to Sell Alcoholic Beverages was posted Tuesday. Applications typically take about 45 days to be processed. As of publication of this story, the Alcoholic Beverage Control’s online query system had new applications only as of May 7, and the Shake Shack’s application was not included or available. [Update: you can view the application here.]

The sign indicates the Shake Shack seeks to serve wine and beer.

The Shake Shack, which is owned by Ruby’s, reopened in June last year after an extensive remodel, reverting the 1940s-era stand to its original yellow and adding menu items. Read our earlier stories here and here.

7 Responses to “Shake Shack Seeks Beer, Wine License”

Comments

Dan Palisades

May 10th, 2012

If visitors want booze they can go down to the beach comber where things can be controlled. It is too easy to roll into the shack, slam a beer or two and hop back on the Coast Hwy speedway. Many walkers, runners and bicyclists pass through the parking lot via the handicap space. We do not need buzzed drivers backing into people. It is hazard already. Keep it family friendly!

Clint Moses

May 11th, 2012

Stupid, stupid, stupid to this plan....On a busy highway!!!! Stupid!!!!

d. Mercer

May 11th, 2012

I pity the bicyclists heading south of the Shake Shack on PCH., in the bike lane, as the tipsy, texting, talking drivers exit the crowded parking lot.

Dan Palisades

May 11th, 2012

If you have questions or need assistance submitting the simple, one-page protest form, please contact Nora Amante at the Department of Alcoholic Beverage Control. Her direct line is (714) 558-6480. She is handling the Shake Shack application. Form 510-A is available here: http://www.abc.ca.gov/FORMS/ABC510A.pdf

David Mercer

May 11th, 2012

Info on 510 form appreciated. I'm sending it in w/following comment: ------------------------------------------------------------------------------------ "The "Shake Shack" and it's small (15 +/- spaces) parking lot sits squarely in the middle of the State Park's pedestrian and bike path. Path users must traverse the lenth of the lot when using the paved path. During busy times the small lot is often full, with vehicles waiting to enter backed up onto PCH. It currently is a bit dicey for path users to get thru the lot when crowded. The path has mixed users, including bikes, walkers, joggers, roller-bladers and strollers with infants. I don't believe adding alcohol to the mix is in the best interest of the park's users. It would seem to me that the Grounds for Protest includes item 4, "...create a public nuisance..." in that a volatile mix of alcohol, congested vehicle area and literally being on a high use pedestrian path will lead to accidents and injury." ------------------------------------------------------------------------------------------------- I like a cold beer or a glass of wine as much as the next person, but there is a time & place for everything

Jamie

May 12th, 2012

I don't really care if they have alcohol or not since I stopped going there when Ruby's jacked the prices up and the lemmings started crowding the formerly tranquil cliff. Instead I patronize locally owned CDM eateries, though if given a yes or no choice I'd say it's unnecessary to a successful business in that location. What I do find interesting is that for years the original shake shack kind of sputtered along with a mostly local clientele. Yet as soon as Ruby's started selling their grease burgers and fries the place took off like a rocket with cars backed up down the road. There's nothing so odd as people, or a name brand. Anyway, I don't think any more people will drive on PCH drunk on Ruby's beer than would be leaving Javier's or Mastro's or any other business. However the later two as others have said don't have a pedestrian path going through the parking lot. But then again, exactly how many people a day actually use this path vs the number of customers of the business?

Beverley "BJ" Johnson

January 31st, 2013

It doesn't take a rocket scientist to see that this is not a good idea. All one has to do is look at the ingress and egress. I am disappointed that Ruby's is even applying for this application.


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